Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SIDEARM Sports · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The past two iterations of the Cyclones app have been pretty lousy in my opinion (and some friends.). They have not been designed very intuitively. It’s hard to figure out where to find the information you are looking for. The current version only informs the user if the event will be televised about half the time. The need to hire an app developer that is a sports fan and not just someone trying to score a buck!
This app has been a blessing for us!!! We have followed soccer for the last three years including traveling around the country. The app has never let us down. If the start times or locations change, the app lets us know. It hasn’t been wrong yet! We also use it for other Soccer team info and for watching games if we can’t attend. I have two additional grandchildren in sports in two additional different colleges. Their apps are not even close to the quality and extensiveness of the ISU app!! It resides on my home page. It’s been such a blessing for us!
Best place to keep up with all the latest. Enjoy the in depth features, articles, and personal stories about the student athletes, coaches and staff. All features are well written and ISU athletic communications staff are dedicated and elite, utilizing and giving ISU students an opportunity to explore and display their creativity.
Iowa State University, in partnership with SIDEARM Sports is excited to bring you the official ISU Cyclones app that is a must-have for fans headed to...