Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BI Incorporated · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Ever since BI got three factor authentication signing into the app to view alerts has been terribly unreliable. The app forces a pop up to an internet login which rarely loads once it takes you back to the app. Closing alerts takes twice as long due to this. Also, there should be a means of silencing non key alerts. I don’t need to see alerts that have been mitigated or paired with another event for closing. It’s been several years of operation and this app still is not functional or user friendly.
I realize the app is still new - it’s so clunky and difficult to maneuver. Hoping in the coming months there will be updated versions where it runs smoother. Not a fan of having to log in every single time, I can almost, just as fast, go to safari and log in to TA rather than using the app. If the device is secure, it should just work off of my Face ID or quick passcode.
Why would you not release the update before you required the update to access the app? Poor planning. Should be able to use Touch ID for opening
TotalAccess Mobile is a case management application that connects BI customers to their caseloads from a smartphone. Users (BI Customers) can view cli...