Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Orion Federal Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is worry free. I love the Face ID, the explanation of funds distributed such as if it was debit or checking withdrawals, the transfer of funds and the daily updates it doesn’t shut down overnight unless it’s upgrading. It shows the history of fund accounts activities and after so many entrances it does not allow anymore that day. On the other side, I do not like that my funds can be seen from my family who are a member and listed but other than that I trust the app and I have never experienced any problems using it.
This is a great app. It has easy functionality and is aesthetically pleasing. The only complaint I have is that they use very thin fonts without increasing the contrast to help old people be able to read the small type on screen. They need to choose a bold font that doesn’t look bunched together when reduced for viewing on the app. Also increasing the contrast between the type color and the background would greatly help people with diminished eyesight to use their app more effectively. Bold black type against a very light background would solve the problem. I can hardly read the type on screen it is so light and thin. Also increasing the font size to fill up some of that empty space that you’ve got would be really awesome too.
I do not like the Orion app and at this point it’s making me not even want to continue banking with them. I can’t remember when the update occurred but I’ve been very frustrated since. For one, if you check your balance on your checking account you better actually check to see what’s available because it has a bad habit of reflecting two different numbers and it’s caused me problems with keeping track of my money. It doesn’t update as soon as you make certain transactions, so if you aren’t careful you’ll find yourself trying to figure out how you went wrong. And just recently I transferred money into my account that took TWO days to become available so I had transactions that didn’t go through. Then when it finally reflected, suddenly I’m missing money that I didn’t spend and I’m not seeing where it even went. Just all around frustrated with this bank and their app at this point. I’d be better off with Bank of America
The Orion Mobile app provides real-time access for your banking convenience. Your accounts are at your fingertips. Get quick access - Log in using fin...