Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BAI LINGZHI · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
TOO MANY ADS! But wallpapers are ok. But the reason I gave five stars ⭐️ ⭐️ ⭐️ ⭐️ ⭐️ is the cute wallpapers! But when I get on a wallpaper and try to turn to the next one... THERE IT IS AN AD! Too many ads. That is the only thing I don’t like about it is the ads. I don’t think anyone would want this app unless they like ads. There is always different wallpaper apps. But if you are like me and want a COOL AND CUTE wallpaper app this is great! I think everyone would like it. P.S. there is still Christmas stuff! lol 😝
The wallpapers are really cute but the pop up ads are very annoying. However, this app is better than most as far as most free wallpaper apps go because at least you can browse the wallpapers without the ads popping up...it’s when you go to preview how they would look on your phone that ads appear. Except for one notable exception the ads only last a few seconds before you can go back to browsing.
I downloaded this application due to its high ratings, but upon opening it, it started popping out ads after ads. The wallpapers are of low quality, and most images are blurry or pixelated. Not only that, every time I try to view the next image, an advertisement will pop up and it became extremely annoying because I see an ad every time I flip through an image. The app also forces you to give it a 5 star review on the app store in order to give you "more wallpapers". I was unable to click cancel on this request, so this is very unethical of the app designer. I will not endorse this type of business and want to warn others who are out there looking for a wallpaper app to steer clear of this ad infested app.
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