Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tho Huynh Ngoc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game shoves an ad in front of your face after every single level. Sure, it lets you cancel out the ad within a few seconds, but why bother showing me an ad if I’m just going to cancel it out to begin with…OTHER THAN TO ANNOY ME. Other than numerous advertisements for competing games, there’s little here to get excited about. Candy Crush is far better and doesn’t drown you in ad after ad for other games that want your attention. Maybe you should play them instead, as they’ve probably got less advertising. GET THE HINT? OBVIOUSLY YOU DON’T READ THESE CRITIQUES, BUT THIS IS AN OLDER CRITIQUE THAT I’VE EDITED. I don’t mind spending a few dollars here and there to play a well thought out game, as developers need to both eat and support their families too. I don’t expect the better games to be totally free. Great games don’t annoy you with a barrage of ads within the first few minutes of play. I can’t leave my house without being swamped with billboards, etc..., all trying to get me to spend my hard earned dollars in their establishments. So when I’m in the comfort of my own home, the last thing I want is an additional barrage of ads trolling me. The games that do ultimately end up being deleted. Really good games have places where I can spend a few dollars to get an advantage the helps me accomplish goals. Additionally, those games are constantly being modified and updated with new and different types of levels. They’re not created one time, put online, and forgotten about other than collecting whatever money you can squeeze out of those playing it. I have no objection to spending a few dollars on such items when the game isn’t putting so many me ads in my face.You can do better…
I needed a game like this, after 1979 levels of Candy Crush I was ready to start something new. I love this game
I found it fun and didn't think it was unnecessarily hard at all!
Romantic journey of Jelly Crush is one popular match-3 game by fruit jelly and candy. CRUSH your jellies before they crumble in Jelly Crush! Sprinkled...
| Name | Price | Type |
|---|---|---|
| 10 Gems | $0.99 | One-time |
| 50 Gems | $4.99 | One-time |
| 100 Gems | $9.99 | One-time |
| 150 Gems | $14.99 | One-time |