Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗New York Media Group · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was part of a group of 5 in the city for 3 days. We used the tours in this app and packed in soooo many sights without having to pay hundreds of dollars for group tours that wouldn’t have given us the freedom to stop, shop, eat, etc along the route. Cannot recommend highly enough!
We used this app in our first time visiting NYC and we found it very helpful! It has a lot of great tips!!
I can’t believe this app is free!? It is fantastic! Gives you info on every attraction, you can link to ticket purchases, AND find out how to get there on the subway. Highly recommended!!
Let Eric be your personal travel guide to New York! Discover all the highlights of the city offline with tips, walking tours, metro maps and ticket di...