Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SOUTH EAST ASIA TELECOM GROUP PTE.LTD. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Useless
Trying to add more internet data from the app used to be simple. Now I have to physically call in by phone as the app wouldn’t let me add a data package. I Put $10 on that immediately disappeared. DO NOT ever put any extra money in your account! The second you go over your data usage they clean you out to zero. If I want to use their service in the future I will be troubled by calling on another line with a refill card and have the live agent update my data package each time I’ve used it up. This is Very inconvenient and time consuming. Thinking it might be a bug in the app I deleted and then re-downloaded the app. Now the app says I need to update to the newest version. I click update and it take me back to the app, an endless cycle with no way to either update or even use the old version. Frustrations that turn people to use better companies.
After update always as username and password for log in again and again .! That is so annoying.!
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