Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stuart Watson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I got this app back in 2020 when I had my firstborn. Loved it and purchased the full version. Worked well at the time. Now it’s 2026 and I redownloaded the app, restored my purchase, and it clearly isn’t working well anymore. The UI doesn’t support the screen space on the 15 Pro Max well, and templates just freezes the app. You can still manually design your photos but the templates are a great time saver. Emailed their support and just got an email not found message. Sad, since this one is a simple but useful app to make quick edits on baby photos.
There are a lot of things that you can do with the free version which lets you see whether or not you really like the app enough to pay for the extras, and it really seems to be a nice app. It really has a lot of options. I like the calendar view. Suggestions: I wish there was a way to sort the pictures on the main page to be in chronological order. And I wish there was a way to play a slideshow. I guess you can save the pics to your photo album in your phone and do it from there, but it would be cool to do from inside the app.
This is the perfect app for creating memories to share with your family or just to keep for yourself. It literally thought of everything and puts it on a calendar for you so you can keep track of each child. I got it with my first grandson and will be able to have it for each additional child that my babies bring into the world. I absolutely love love love love love this app!!
** Featured by Apple as 'New App We Love' Adorable is a stunning editing app for every parent. Use the beautiful collection of fonts, filters, frames...