Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Blue Tree Publishing, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I own an old iPad and it's been updated to iOS5.1.1. The description says it should work on my iPad, but after I installed it cuts out to main screen of the iPad after a few seconds. That bums me out because this would have been a great graphic for my Deaf and Hard of Hearing students.
Hearing Anatomy is part of an app series covering the ear for youth and health fair audiences. Join Harry Hearing as he shows key concepts of hearing...