Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stephen D Jaynes · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So glad this app is up to date with new features. It’s an easy way to stay informed and great for school projects.
I love the ProPublica integration. It’s helpful to be able to see how the Members voted on recently-considered legislation. However, the app itself obviously isn’t getting the attention it needs from the developer. At least a half dozen Members of Congress are no longer serving but are still listed - and some have since been replaced but the former Member rather than their successors are listed on the app. Maybe they’re waiting for the start of the 117th Congress to do it all at once. I hope so because it can be a very useful tool.
This app has it all! I especially love the “money trail” and the “voting record” of all of the senators and house representatives! We need this app more than ever.
We have elected our officials in both the U.S. Senate and the U.S. House of Representatives to represent our interests. Often it may appear that the i...