Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MoveBank · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the new design of the app! It is so much more modern and easier to navigate - also like being able to see my quick balance without even logging in
- No iPhone Plus screen support - No Apple Pay despite it being told it was coming in late 2017 Thanks for Touch ID but please implement TR he above. Update: Changed to three stars because the above points were addressed BUT it still needs a lot of work to bring it up to the standard of other banking apps.
If you could tap to expand transactions in your account to see more details it would be great
The MOVE Bank App helps you stay on top of your finances – anytime, anywhere. It has never been easier to check your account balance, make payments, o...