Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Aishvarya Sadasivam · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
No problem opened app, found East , found 66 degrees. No problem. I haven’t used the app much, but so far so good.
Accurate, easy to use, no training/reading needed to use. Excellent app.
Simple, easy to use. Perfect, when you need to know where is north and where it is not.
Compass Compass-Live is a super simple compass that is very easy to read with a huge display showing you the direction and heading. Its simple desig...