Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Giacomo Guglielmi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Couple things need changed. Auto cap after period. Allowing auto correct. Auto punctuation. Emoji keyboard. Spacing between letters. Pretty much the to sum it up simplistically. The Apple keyboard with the dark mode! Once this happens I’ll definitely redownload. If and when that happens I’m 100% certain your ratings and overall downloads will increase dramatically! But your idea for a dark keyboard is excellent. Just needs drastically changed for more users to want it. I hope you can manage to do these things. If anything at bare minimum. Make auto capping, autocorrect, and your own access to emoji keyboard!
I would like to see some sounds as you press on the keyboard.
Loads quickly in apps on my aging 6+. Would love to see quicker toggles of shift, numbers, etc since there is a bit of lag when selecting them. Other wishes: Faster delete when holding down the key. Access to alternate letters when holding the key. Thanks for this! Hope you keep working on it!
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