Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Daily Excelsior · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Less than mediocre! Too slow, bad layout for a mobile app, and no considerations given to UI/UX.
Great work; developing DE app has enabled readers across the globe access the latest news about J&K. Thanks!
Great App!
EXCELSIOR HOUSE is a diversified news and information group, which primarily indulges in newspaper publishing. The multifaceted and multi-product Grou...