Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Aman Kumar · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the app to try. Converting a video was fast but I couldn’t find the folder it placed it in. Then returning to the app I got a pop up ad. I could click it out but then it gave me a 2nd pop up that insisted I download a waiting app. It wouldn’t respond to the no thanks button. I uninstalled the app. Software may work great but the pop up ads do not help me test the software. I’m fine in purchasing a good program but not if the ads take over and lock up your cell.
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| Name | Price | Type |
|---|---|---|
| Monthly Subscription | $2.99 | Monthly |
| Yearly Subscription | $4.99 | Yearly |