Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Verizon Media LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s a great app but this has happened once before. Today I was watching the live of Brazil vs Japan soccer match and after the first half was done it repeated. I stuck with it in hopes of finishing both halves of the game soon after what I hoped was going to be the final half then, the end of broadcast screen showed up. Commentators of the Brasileirão series put the game to shame. I watched two games and these guys talk calmly over the game and for what felt like ten minutes of silence and nothing but the crowd in the stands coming through. The Flamengo v Corinthians game had some moments but these guys weren’t good at reciprocating it. There was no excitement in their tone. I hope the looping can be fixed and these guys can wake up for the game.
I just download the app and looked at the shows, and I couldn’t tell you where the shows came from because I’ve never heard of any of them and there are dozens. The only names I recognized were Snooki & Jwow, and I’ve never seen the show and never will. It’s like having a bunch of records (“Records” are how people would listen to music before CD, digital came out with their high quality. Now millennials pretend that records are the greatest hipster thing. Even though records are lower quality, which is why they’re not made anymore. GenXers who’ve spent thousands of dollars creating their record library’s, now sell them to millennial’s at a high price, which of course millennials will pay.) and you can only listen to the “B” sides of them.
First off I love(d) this app but some reason with out warning it starting using towards my data and I’m a Verizon customer. I’ve looked around and read the description and it shouldn’t use it but it does. First time ever that I have went over my data allowance and it was because this app. In a half hour it eats up a lot. So make sure if you’re using it it says in the corner of the show or movie BROUGHT TO YOU DATA FREE BY VERIZON. I’m hoping it’s a glitch because it’s a nice feature to have to stare at my phone at work while on break and not use data. If they fix it 5 stars all the way but for now it’s lucky to get a 2 because I wouldn’t use anywhere else but Home which would be rare.
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