Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shen Zhongyuan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Like the puzzle but it freezes up quite often and have to delete and start again
I downloaded this app, but when I went to play it, all the pieces were black, the map was black, and nothing happened. Tried several times without avail. Finally I deleted it. I even tried to delete and reinstall, but that didn't work either. Very disappointed as I like some of their other games.
Let's play with the map of Europe! Find out and remove identical state pieces of Europe as quickly as possible. How fast can you win the game? Speci...