Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kurt Dekker · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
My name is Kurt Dekker and I wrote this game because I love to play twin-stick tank combat games. This game offers you an endless combination of dynamically-generated maze levels with an ever-challenge of faster enemies and bullets, as well as that pesky helicopter marauding around the fringes. I hope you enjoy this game as much as I do. If you have any suggestions for it, I would love to hear them directly!
Search and destroy enemy bunkers and tanks in an ever-changing Dynamic Maze