Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hamilton County Emergency Management Agency · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
After the fifth notification for flood warning in an hour and a half I turned off all notifications for the app- completely nullifying the need for the app at all.
I wish I could choose the notifications I’m interested in receiving. For example, I want alerts about things like tornadoes but not flood warnings. All the non-critical notifications are obnoxious and too frequent, so I end up turning off all notifications.
While I appreciate the alerts, I’m beyond frustrated with the issues that randomly started a month or two ago. EVERY single time that I click on an alert, there is NO option to return to the main menu. I have closed and reopened the app and have even turned my phone off and back on in hopes of clearing or “resetting” it. I have even varifued that I have the latest updated version and my iPhone is also current on Apple’s last software update. Nothing works. So I am forced to delete this app and reinstall it EVERY time I wish to return to the main screen. Please fix this issue!
Hamilton County Emergency Management coordinates the public, private, and non-profit sectors for the citizens of Hamilton County by mitigating against...