Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Les Echos · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Ces pub qui apparaissent à n’importe quel moment et avec le son à fond son inadmissible!
The app functionality is well done. All it's functions are intuitive and easy to use but and this is huge the ads are unacceptable. This app requires a subscription to the underlying magazine which already has ads in it. When you try to navigate the app every so often you will have a full screen ad. Very maddening considering I paid 100$ for the magazine suscription.
Actualité et analyse financière pratiquement en temps réel, toujours approprié et très pro. Grande diversité d'avis et d'analyses.
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