Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Institute of Industrial and Systems Engineers Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Would be much more useful to have more than just the titles and authors, and not repeat the author names.
Some talks are out of the session and some sessions don’t have titles. I cannot go to a session from the talk information page. I have to go back to the list and check again.
**FOR ATTENDEES ONLY** This mobile application allows you to access each conference details. Within the underlying event apps, users can access prese...