Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗倩 赵 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There should be an ability to manually input the exact measurement. The needle gauge graphic is fine to quickly get in the ballpark but it is to difficult to point it at the exact measurements without going over or under.
The interface for this app is extremely annoying. Instead of typing in data you have to scroll a wheel, and it is very difficult to get it to the exact number. Furthermore, as soon as you lift your finger off the screen, it usually moves. Therefore entering data is a long and frustrating process. I stopped using this app for this reason. Delete!
The wheel you use to input the baby weight is ridiculous. It’s crazy sensitive so you can’t get the exact number and even when you do manage it when you take your finger off it changes! Pointless.
This app enables parents tracking and reviewing babies’ progress diary with reference to international growth standards (WHO&CDC). After inputting ba...
| Name | Price | Type |
|---|---|---|
| Premium - 1 month | $0.99 | Monthly |
| Premium - 6 months | $5.49 | Semi-Annual |
| Premium - 1 year | $9.99 | Yearly |
| Unlimited Logs | $19.99 | One-time |
| Unlimited Babies | $19.99 | One-time |
| Export Data | $19.99 | One-time |
| Remove Ads | $49.99 | One-time |