Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nuclear Nova Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I'm very glad that this game offers a demo version, instead of going the freemium route. I wish more strategy and simulation games for the iPad would follow this model. The starter tutorial leaves something to be desired, though anyone who is familiar with Sim City will grasp most concepts pretty fast. My main gripe is the demo is so short you don't get to see much. It ended right before my settlement was going to be attacked for the first time. I think the demo should be longer, and maybe instead of just having it end, pull a Maxis and treat the player to a series of natural (or unnatural) disasters so they can have some fun watching their demise. Also, the graphics leave something to be desired. If it has to be flat 2D I think it should be top-down instead of the odd front view. I would prefer isometric, though.
I really like it, but the new version won't start up!
Well this game is pretty cool and. There is no bugs so far
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