Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mat Cartmill · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Not Functionally Not visually No “hourglass” shape – No grains of sand – No real hourglass ever measured months or days
Love this. No ads. Beautiful design. It works for any length of time. Nice job!
I’ve been wanting an app like this for a while now! It’s such an inventive way at looking at time! Thank you, thank you, thank you! 😄😄😄⏳⏳⏳
When time doesn't fly, countdown in style with Hourglass 2, redesigned from the ground up. Hourglass is a minimalistic countdown clock for iPhone. It...