Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hooktheory LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Hooktheory 2 is a must read for aspiring music producers and composers. It teachers the fundamentals of 7th chords and secondary chords and how to use them in progressions to create more compelling sounds. Also I was fascinated with learning that you can use chords outside of the scale to truly improve basic chord progressions. I was blow away when I read how to connect baselines with inversions of basic and secondary chords. This app along with Hooktheory 1 has changed the game for aspiring music producers! I recommend it to anyone who wants to learn how to make music
While not formally trained in music theory, I’ve been a self-taught student for much of my adult life. Many of the more advanced and abstract concepts have always escaped practicality - until now. Advanced ideas are spelled out in easy to understand ways, but most importantly, the many examples throughout the book demonstrate how to use these tools in a way that makes sense. Bravo! Along with a fantastic writing tool (HookPad) you have made what once seemed complex and out of reach accessible and usable. Thank you, thank you, thank you! Hope you continue to put out more products and fine tune your HookPad. Nicely done! 😎👍
I was happy to see that this finally came out. Then I started reading and came across the first example song. Robin Thicke. Are you kidding me? A music theory book that opens with an example by Robin f'ing Thicke??? The rest of the book might be awesome, I don't know, but my review is going to be based on the fact that the authors somehow feel that the songwriting of Robin Thicke is the best way to open the book. (I'm not a fan of Robin Thicke...) ...however, this IS one of the better functional explanations of some of the more common harmonic mechanisms and how they work. They have developed a nice system for sort of diagramming harmonies and melodies that is backed up with a website with tons of songs broken down for further analysis. It's very well done and I think the app of worth the price. The musical examples are all very basic, piano only. This is a good thing because it forces you to listen to the harmony, not the song or the tone. I wish that they used more classic songs and less current music for the examples. Aside from Robin Thicke, there were a bunch of other more games used that I'm not familiar with. It doesn't really matter though, because nearly all of the examples have lessons to be learned whether you know the song or not. Good stuff!
Continue on your musical journey! Build on the foundation you learned in Hooktheory I, and discover an intuitive and deep understanding of richer, mor...
| Name | Price | Type |
|---|---|---|
| Full Version | $19.99 | One-time |