Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kevin White · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been looking for an iPhone version of this app with a decent AI for about 10 years now. This is exactly what I was waiting for. My one complaint: can we please have an ad-free version?
I play games to get away from politics. The political ads take away from an otherwise good rendition of the classic Hex game. While only single player, the AI is a good challenge.
Well it's refreshing to see a game that's landscape oriented since that's the only way I use my ipad - unfortunately, the orientation is upside down. While this doesn't really affect game play it's still very annoying - turn it 180° please! Also, the description makes it seem this is a two-player game. It isn't. There is a computer opponent and no way to use it to play a game with a friend. Would be great if my wife and I could just us it to play against each other.
Hex is a board game for two players. The red player trys to connect the two red borders with a chain of red cells by coloring empty cells red, while t...