Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Help My Baby Learn · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a wonderful resource for new parents, with practical info broken up into easy to digest bits, and broken down by age and categories! Perfect for when you don’t have time to read entire books on child development but really want to learn what you can to be the best parent possible for your little bundle of joy. I especially love the toy recommendations!! As well as the fact that there are videos on skills like tummy time and community posts/blog for asking questions and interacting with others. (Also I love the little cartoon icons for babies of different ages!)
The information was easy to digest and useable. I loved being able to track the developmental milestones, get recommendations on developmentally appropriate toys and watch instructional videos. Highly recommend!
I love this hidden gem of a baby app! Tons of great info on what’s going on with each aspect of your little one’s development at different age ranges, and how best to help them advance to the next stage! Easy to use. The video tutorials are awesome, it’s like having your own baby development coach at home! And I’ve seen no other app that has the kind of info on the best toys for each age range as this. One of my favorite uses for this app for sure. You learn how to use the toys to actually stimulate their next steps, not just play with them. Plus it shows you how you can use the same toy differently at different ages, so you’re not always having to go out and get new toys! Wish it went past age 3 so I had the same kind of info as my daughter gets older!!
Made by parents for parents. As parents, we don’t stop moving. Our days are filled with feedings, diaper changes, washing bottles, bath time and may...