Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Onur Kalkan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It needs a lot more tools, i don’t like the weird hairstyles they should be normal, and better, also most of the people are ugly please take my opinion in consideration.
Could definitely use more types of hair styles maybe if updated with more styles and things to do I’d play more but I feel like it’s repetitive it’d be a good game with some updates! Love that there’s not many ads
This app was fun at first but there is so much more than just shampoo conditioner cutting extensions and bangs. I was recently playing and I cut the hair the teal long haired person probably 25-30 times and they all finished looking awful. Maybe add ombré or split hair dye. Curling and straightening. Add more people to the game and more diverse cultures. Thanks for reading but I don’t recommend.
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