Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Haaretz Daily Newspaper Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m able to log on via my iPhone. IPad doesn’t work, though. As others have pointed out, the Haaretz tech team hasn’t figured out how to display in landscape. Especially since the info shown in the App Store shows landscape. Not sure I’ll renew…
Haaretz iPad version doesn’t support landscape/horizontal mode. All media and books support how one wants to read the device. I reported this to Haaretz and they aren’t interested in fixing it. So be cautious before you use the app.
Opening the app I get forced to update to a newer version, which is the phone version, which is not optimal for the iPad. I liked their older version of the iPad app better. Their technology seems to be getting worse. Great nes and reporting but crappy on the technical side.
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