Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗James Bechet · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have used many different workout apps, but I keep coming back to this one. The workout plans are plentiful if you don’t want to think about one or create your own (but you can do that too). No app is completely perfect but whenever I find an issue or provide an improvement idea, the support team responds unbelievably quickly and usually implements the suggestion or a fix by the next day. I was shocked that there were less than 90 reviews for this app, so I had to give my first review ever for it. Keep up the great work and customer support!!!
I was so excited to find this app. I love the variety, demo videos, etc. The only issue I ran across was that I couldn’t listen to my music and do a workout at the same time. I posted a support request in the app last Friday, got a same day response asking questions and today got a message that I could update in the App Store. Now it works!! Great Job to the GA crew for a great products and service to back it up!
I’ve been using this app for a little over a month now, and I really like the idea of it and like almost every aspect of it, but it definitely needs to be developed some more. I love how there are workouts to choose from, how there are videos showing each exercise, and how it shows you what area of your body is healing and what area you should work on next. But, I don’t like how difficult it is to create your own workout, without being able to save and edit later. I also don’t like how if you end a workout early, all progress is discarded. The app is a little buggy for sure, and needs some work, however I do really like it and I will be keeping it on my phone. I think that the system itself and the way the app is set up is honestly really smart, and I enjoy using the app for the most part. I just hope there will be development soon!
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