Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Greenchoice · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Information is not very up to date
The updated format is not as easy to use as previous, especially the usage information is simply harder to read
Let me start by saying my Dutch is very basic. That being said, the past instance of the app was fairly easy to navigate. Since the update... i'm met with endless pop ups and and can't even find the option to enter my meter reading. This update is completely counter productive to the Customer. Ive tried contacting customer service multiple times and the last advice i received was "just keep searching until you find it.". Didn't have a problem until this point. Again, i'm not upset about the lack of english support. it's understandable. But the app change that was so drastic with no menu navigation assistance is terrible. I'll be switching my service because of this.
Met de gratis Greenchoice app kan je veel energiezaken zelf regelen. Simpel, altijd en overal. Zo krijg je grip op je energierekening. - Altijd inzic...