Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ayokunle Akinboboye · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Tried the app… it seems promising but sadly it’s extremely slow. Update: The app has great potential but it’s too messy, crowded and very slow which makes it difficult to navigate. I’ve deleted the app after a few days of giving it a try. Not worth it
This app is promising. I found how to add groups but it wasn’t too straightforward or as easily accessible as I would have expected. Will give this app another chance.
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