Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nishant Patel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve never been so happy, this munkay ate my family- I meant proposed to me and ofc I said yes <3 10/10 amazing game I licked the monakey
My love my life my pride and joy monkey I shall marry my love for monkey shall never be matched by any being in the known universe. My heart belongs to monkey and monkey alone. I also love his twerking
Not gonna lie I thought he was on crack but then I found he got the moves
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