Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Michael Gehringer · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is exactly what I want SG can change LB/USG and KG/LRT is big big big plus App already updated it’s the best fuel uplift app than ever
Always reverts back to litres. Very irritating. Wish I could go back to the old version.
We often have multiple fuel receipts. The old version allowed you to add the quantity of each which eliminated the step of having to total them all. Also, this version won’t calculate weight uplifted until you select the units (lb/gal) despite the fact they are already shown. If you don’t reselect the units the weight will stay at zero. Not sure why the “fix” to something that wasn’t broken. The app updated right before my checkride. I was caught off guard and resorted to using a calculator.
Pilot tool to calculate the uplifted amount of fuel in kilogram and pounds. Difference to indicated fuel will be calculated in kilogram/pounds and per...