Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GOODROID,Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Okay so there is a lot of ad and gets quite boring
It keeps freezing on me
The amount of ads in this game is absolutely absurd. Instead of this game having an ad after every round it even has random pop up ads while in game! The game itself isn’t too bad but the ad really ruins the fun to the game. There are certain game advantages that are laid out in the map that requires an ad to obtain. These often become annoying as you may accidentally stumble upon them and forces you to watch an ad while you’re getting chased mid game! This really ruins the game overall but other than that the game isn’t too bad.
Hide-and-seek between food and cooks. The players are divided into two groups: those who search and those who hide, and hide in the kitchen, under des...