Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Filo Srl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I can’t count how many used it to find my phone or keys. It’s saved a lot of frustration.
This is such an amazing device and I have 3 of them onr attached to my AirPods because I lose the case all the time and there is no way to find the case! I have one in my wallet and one on my keys and it has saved me so much! The comfort zone feature is great! It let's me know when I get away from my wallet and I love that it is optional and you can disable it if you want! Seriously these guys have thought of every cenario and they made the app and the device work accordingly. Well done Filo Team.
Filo is a small electronic device which helps you find and locate all your valuables. Attach Filo to your keys, wallet, bag, leave it into your car o...