Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Micro Merchant Systems · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I wonder when the last time this app did any updates right now? I just downloaded it for the first time and it crashes.
This app never works. I always end up just having to go to their website through my pharmacy to order refills.
This app doesn’t allow for adding family members to the user’s account. So only MY prescriptions will show up on my app. Where does it allow for me to add my kids??
* Refill requests automatically load to the PrimeRx refill queue * Pharmacies can accept refills 24/7 * Patients can access the web portal from any PC...