Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bagrat Danielyan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Really easy to use and works exactly how I expected. Especially when working with files between my phone and computer. Converting and editing PDFs is quick and the app is simple to navigate. Definitely makes working with files a lot easier.
The thing that sold me: turn on airplane mode and it STILL works. Nothing gets uploaded anywhere, it all happens right on your phone. I deal with sensitive work documents and I'm not throwing those at some random website. Worth it for the peace of mind alone.
A lot of conversion options to convert image to pdf, use OCR, image and video compression and more. I use it a lot and especially I like the idea of workflows, to combine several conversion methods in a workflow and apply it to all the batch of files I have at once. Saves a lot of time.
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