Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Good Effect · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The reason why this app is terrible is because They don’t have all the characters, they don’t have much characters, they only have a shepherd boy, A sheep, a young girl, a grown-up woman, a boy, and a wolf. They said have more then that! They need to add a dog, a cat, a snake and other animals. Also need more objects and backgrounds!
A story book is not something you record and hope goes well! This app only allows you to record, post photos and edit! Unless you are looking for those things, DO NOT get the app!
This app is NOT a book maker like you think it is. It's a 'fairy tale' book maker and you have to purchase any books to write. It's so childish and everything! It has little animated babies and stuff that you have to purchase to even use the app.
The Fairy Tale is fun to personally make the story and read. Encourages the imagination, creativity, and emotions. The movements of the characters a...