Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FactSet Research Systems, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Absolutely fantastic app. Use it every day, multiple times a day. but the recent push for reviews has gotten a bit over the top. I've logged in every day for the last week and been asked to submit my feedback. I don't know if I have any more five stars reviews to hand out. It's almost been like the whiny kid in class that keeps asking the teacher for approval. I already told you you do a good job. Now quit asking.
This is not an improved version- it’s hard to navigate. Not intuitively designed for users. You should get user feedback and make some changes. Some useful content in 2.0 is not available in 3.0 e.g. sell side estimates. This is really not an easy site to find what we need.
I love the app and use it all the time for data and news. The UI looks a lot better than the old factset app, but I wish this one included more functionality. For instance, being able to customize a ticker tape to put on the top of the markets screen would be cool, like I can on the full site. Also, some forms of data don’t work very well when I look them up; for almost anything the chart feature is functional but the reports side only really works for equities. I’d like to see it function better for other asset classes. Also, please add a dark mode. Stuff like that, the more in-depth functionality and customization would make this app tremendously better. Of course, making the app feel faster never hurts as well. Still a great app!
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