Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗minical Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I liked the app I only used the free version which it has. If you want a face scan this is the app nothing else. Although the scores are not always the same it makes sense. I did it twice ounce I got 86 and the other time I got 77. The all is good.
I spent hours on this app trying to achieve the perfect selfie that would prove that my face is at least a 90 and not an 88. I was running pictures of celebrities through, running pictures of pretty people, ugly people, anyone through to see how I ranked, how I stacked up. I felt ugly because it said my facial height to width ratio was too tall, it made me think I would have to fly to South Korea and get double jaw surgery to fix it. But then I ran a picture through of a girl who went through plastic surgery. She was very unfortunate-looking before the surgery and stunning in the after photo. This app rated her before pic as a 92 (the highest score I’ve seen) and her after pic as an 87, which is a significantly lower score on this app. That’s what broke the spell. This app doesn’t measure how beautiful you are, it measures how average your individual features are. And it’s not even that accurate, because it will give different scores after running the same selfie through twice. Oh and I paid for the premium version, SUCH a waste of money.
Good app., just wish it was more thorough like detailing what the ideal ratio is per section, how face shape may change results, stuff like that. Also, the small pictures next to the sections cannot be zoomed in on, and i have a hard time seeing exactly what the dot on the line is on (like i couldn't tell if the dot was on my cupids bow, or the middle of my mouth)
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