Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sofweb · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If this app was free, that would be another story, but for the asking price there should really be more words and better definitions. Often times the Wikipedia article will be non-existent. There are weird gaps like having "pile of wooden objects" but not "wood." "Daily rate" but not "day." And no way to search Esperanto words in order to figure out roots. The grammar reference is also lacking, with no pronouns, prepositions, or conjunctions. Basic words like for and do are missing. Often times using this app I have to go to google translate to find out super basic words. There's also barely any definitions to help tell the difference between words that are spelled the same in English but not Esperanto.
1. Connection difficulties in connecting to wikipedia. 2. Some of the wiki images borders on porn. Parents please use caution when children use this app.
It's an OK dictionary application, since Ultralingua has decided not to support Esperanto with it's product on the iPhone yet. It would be much better if "Search" would search Esperanto as well as English for the string you are searching for. This would make it bidirectional for translation. If you're trying to look up an Esperanto word, you have to go to browse, and manually scroll through.
Esperanto is an easy to use English to Esperanto dictionary, which is focused on finding the applicable matching Esperanto word. Combined with the abi...