Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Robert LeGrand · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s a solid broad stroke product. But it is too old. The standard is NOT this anymore. Source: currently going through ESB right now at FT Campbell KY
App is ok, but not worth 3.99 compared to free version. Please have the stop watch accessible while being able to ready the steps simultaneously. The free version for EIB has these features. I paid for this thinking it would have that and more. For Land Navigation I wish you guys would have added features on how to do Land Navigation like tips and tricks etc.. Rather then just stating the Task, Conditions, and Standards. Same goes for the Physical Assessment and 12 mile ruck March. Would have liked features on stuff like how to train for these things and tips and tricks etc.. If your making it a paid app then please make it worth the price your asking for.
This application was designed to give Soldiers a digital study guide for the Expert Infantryman and Expert Soldier's Badge. The information provided d...