Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cornelsen Verlag GmbH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I spend too much time logging in again and again on my phone. The logout period should be longer. The „anmelden“ button in these cases can be difficult (time consuming) to find. It’s annoying that you get notification that you’ve been logged out only after you type in your search word. I’d prefer to log in and type the word once rather than type the word, then have to log in, then type the word again. These small details affect the quality of my experience. Otherwise it’s a great app. Thanks.
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