Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Todd Sandery · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
IT NO LONGER WORKS! JInstalled the free version this app and soon after I considered it worthy of purchasing and went ahead and did so. Next minute - it just stops working all together - uninstalled/re-installed Updated/tried contacting the developer - all I got was crickets…… terribly disappointed
App works well, use it most days.
This app is designed for Apple CarPlay and is for South Australian motorists. The free version allows the user to sample the functionality of the app...