Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Clutch Technologies, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I currently have a drive flow account. I really like the concept and idea. I’m not too thrilled about the mileage though. Depending on what plan you get, you only get a certain amount of mileage per month and whatever’s not used can be rolled over for the next 3 months. Also, I don’t like that you can’t pick the car you want. They try to match the car to the preference of your need, but I would prefer to pick out rather them trying to figure me out. Here’s the thing. I’m using this car as my personal car and I get 1200 miles per month. That’s not a lot of mileage. After I calculate going to work and back 5 days a week, I’m already using 350 miles for the week. This doesn’t include Saturday or Sunday. This is my first month, but probably my last. The mileage is a killer. I will have more luck renting a car from the airport for a lot less and unlimited miles. If they got it together with the miles, this would be good!!!!
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