Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hassam Ahmad · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
too much ads + clickbait, the game is totally different from what you advertised it to be
In one of this game’s ad, it said “do you hate when you download a game and it’s nothing like you expect it? Well this game has the same things in the ad!” When obviously the ad is a doge and bee but the real game is a watermelon. Bad game, don’t download
your desperate for money
انغمس في عالم ألغاز الدماغ المذهل في لعبة Draw To Smash، وهي لعبة منطق الرسم الصعبة للغاية التي تجعل عقلك ينفجر ويسحب بسرعة! ارسمها باستخدام الخطوط أو...