Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chao Zhang · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Once upon a time there was a great dragon lover, browsing the App Store. Wearing a black cloak, and mysteriously snickered as they found their way onto this app. Their index finger pondered throughout the App Store and this was only one that they found delightful. They tapped download an waited for a few moments, and when the download finished they smiled in joy, quickly opening the app and seeing their life flash before their eyes as dragons were their life. Soon after scrolling through, a message popped up. Telling them they need to get the app a review in order to fulfill their dreams. And so they did, hear lies this story of the kid the phone and dragon wallpapers. Thus be known. Dragon born. The End.
Hi. I hope you don't read all of this, because reading these reviews is just wasting your time. I'm not going to talk about the wallpapers, and how great they are or whatever, because I have not looked at them yet. I read in a review that you have to write a 5-star review in order to unlock most of the wallpapers, so here I am. Also, I'd just like to comment on the other reviews. Reading through them, they all sound really try-hard. You do not need to put any effort into these. Also, how do you have improper grammar/spelling when you are composing these reviews on a smartphone that has autocorrect? Get it together, people.
So, here's my story with this app. I sat down my couch and was doing stuff on my phone when I happened upon this dragon wallpaper app on the AppStore. Then I thought, "Hmm? Puff the magic dragon? Dragon ball Z? (the show that is really and truly not about dragons...SOOO misleading!!) Draco...Drago...drag...then gon...draggon...this review drags on..." And with all that being said, I got the app. I've had it now for oh I don't know! 5-10 seconds? and I'm writing a review to get more backgrounds. What about foregrounds? Everybody loves foregrounds! Or am I talking about foreplay? I don't know. Do you? ... Oh look there's a squirrel!! Wait, what was I talking about? Something about flying things... Fairies? Hmm no thats tutu much for me to talk about. Plus I don't wand to. Birds? Toucan talk about this if you wanna. I think it's too hawkward. You know what? Bird puns just fly over my head. Speaking of flying overhead, we were first talking about dragons, right? I love dragons... Dra-gon carry-on. They should really make that. Kimono dragons can hardly fit in a purse. So as I was saying, I am writing this lovely review for this app. I highly suggest it. Though again, I've only known it for 5-10 seconds so. Still my longest relationship in life thus far so I'm happy!! The app has been very applicable or so I think it will. There's a lot more will's (no, not the person, stupid. Geez) than is's right now in my experience with this dragon wallpaper app. Hmm wallpaper? Shouldn't it be phone paper? Or just phone background? I suppose it is and can be called background but most all apps use the word wallpaper? I wonder why the wallpaper word became applicable to phones and computers. Interesting... Anyways, I hope you enjoy this app as much as I might! I also hope you had fun exploring my wicked crazy tangent finding mind. (PS: there really was a squirrel). If you've actually made it to the end, congratulations. Here's your reward: +1 meaningless review. Again, congrats. Goodbye! Have a safe life, always wear a smile! (or they will find you and throw you out and kill you by way of a thousand painful deaths. You'll know who they are when you meet 'em). Have a good day! ^-^)/
Are You A Dragon Lover? Then you've found the right app!!! Dragon Wallpapers, Backgrounds & Themes is a great app to design cool, beautiful and cust...