Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Code This Lab srl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The latest version of this game is very difficult and doesn’t hold my interest. I hate games with highlighted tiles. Bring back the original.
I got this game because mah jongg is a classic, and I like the look of this particular version. It plays well and offers several different layouts and modes of play. Plus, the many dragon backgrounds are cool. All was well until the last update, when the game came back full of pop-up ads ("rewards," haha) that players are forced to look at -- at least long enough to decline -- in order to get to another round of the game. Annoying enough. But then the weird forced interface with Facebook began hijacking the game, automatically switching apps after a round so that I could post a comment about my last game... because that's an automatic desire of everyone who finishes a level of a video game? (No, thank you, I'll just continue posting pictures of my food and funny animal friends, like normal.) I understand that gamers need to make money, too -- but annoying people is not the way, friends. Terrible update.
The new process of having to view an ad after each game to play another game is a pain. the ad banner on bottom as opposed the the top (previous version) now interferes with the buttons (exit, hint) at the bottom.
Mahjong is a classic matching puzzle game. Clear the board by matching all identical and free tiles. Game Features: - Different Game Modes: Dragon...
| Name | Price | Type |
|---|---|---|
| New 6 Winter Layout | $0.99 | One-time |
| New Layouts | $0.99 | One-time |
| New 7 Wonders Layout | $0.99 | One-time |
| Disable Ads | $1.99 | One-time |
| Coins Pack | $1.99 | One-time |
| 100 coins, disable Ads, your name in the credits! | $2.99 | One-time |