Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Double Good · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This fundraiser sounds & seems great yet it is not! The company needs to be honest because they are still getting majority of the funds! Once the link is shared, a selection for purchase is done, now it’s payment time! At the payment time, the customer is charged a shipping fee & then taxed as well! So the entire order is charged an additional $15 - $20! Wowww is what I thought and helped me to understand why many wouldn’t participate! So DoubleGood is getting half of what is sold plus additional with shipping & taxes! The group doesn’t receive half off the entire purchase but just the main initial purchase items! How is this fair to the kids, adults or anyone that’s doing this fundraiser! Then a customer complained and said the bags are not even full with the popcorn! Geesh, what a way to get over but seems to be out for the good of the customer, Jesus! I do get it that this is a business and no one has to use the fundraiser if they don’t want to! Yet I was still wondering where is the honesty & due diligence in owning this company as well as truly helping kids & groups raise money! Nonetheless, I hope there can be improvement in truly helping raise money & enough product in the bags when customers receive their bought items! Praying that my concern be received, accepted & acted upon! Yet if not thank you for allowing me to give a review!
I am on a local PTA in my community and two years ago. We discovered double good popcorn. It was the beginning of the year and we needed a quick fundraiser to jump start the year and someone at the school told us about your services I will have to say. This was the easiest fundraiser we have ever done as a PTA delivery straight to the house is so much of a game changer. No spreadsheets are consuming hours of making sure everyone gets their popcorn. We raised $5000 in four days in our little school. It took everyone a minute to understand what we were doing, however, the next time we did it, it was even better. This year as a veteran baseball mom, I suggested doing a DG popcorn cell and everyone loves it. With the hustle and bustle of the end of the year this is a awesome opportunity to make some money to pay for our equipment that we have to have and just a couple of weeks. My only concern is some of the flavors are not quite as good as some of the other popcorn that I have tasted that are gourmet. If you could work on some of your flavors, it did become a little stale last time after just a few days, even unopened. Yes, I know you guys doing most of the legwork. But it would be nice to maybe get an 8020 split instead of 50-50 because I have started to hear some parents say they would rather give their kids money instead of buying the popcorn once they realized we only got 50%. But overall I will give this system an A-.
This is was the easiest fundraiser. It was something we decided to do at the last minute to supplement donations for our group and being able to offer a product vs. asking for donations marked a difference and who doesn’t like popcorn? The fact all the team had to do was send a link, post it on social media or email it to friends and family was so convenient. The leaderboard added an extra level of fun and competition with team members fighting to be the leading seller. Our fundraiser was a huge success. My team members and I enjoyed the fact that no money had to be collected or product collected for coordination of deliveries which was a game changer and made all the difference in those who chose to be part of the fundraising team. I would definitely recommend this fundraiser to anyone looking for a chance to raise funds.
Double Good is the #1 product-based virtual fundraising platform! An app designed to help youth teams and organizations do more of what they love by s...